In 1943, at the age of 16, Art Oberto took over the family meat snacks business. He would hand select the finest cuts of beef from the local butcher shops, meet with local chefs to discuss recipes and hop on his bike every morning before school to make deliveries around the neighborhood. Oberto Founder’s Reserve Old Fashioned Beef Jerky celebrates our 100th anniversary with a classically sweet, savory and delicious marinade that melts in your mouth. Available for a limited time only!